Advertising on www.asx.com.au

The ASX website (www.asx.com.au) is Australia’s premier destination for free and independent information about investing in the sharemarket.  The site is amongst the world’s best when it comes to quality and depth of information, and as such offers advertisers a unique opportunity to reach a highly desirable audience.

Advertising opportunities

The ASX website currently offers a range of advertising opportunities including:

  1. Banners
  2. Towers
  3. Island ads
  4. Advertorials
  5. Pop-unders.

Fairfax Digital is the ASX's online media sales agency and is responsible for coordinating all advertising and sponsorship sales across the ASX site. Their depth of expertise in online advertising means they can advise you on how to achieve your online advertising objectives.

If you are interested in advertising on our site, please contact David Gosling at Fairfax Digital. For more information please visit the Fairfax Digital adcentre.

Please note - The Australian Securities Exchange can only accept advertising that adheres to criteria which does not compromise the regulatory restriction under which the Exchange operates, and is therefore subject to approval by ASX management.

Unique advertising benefits

The ASX site offers advertisers access to one of the most valuable online audiences. The site receives over 40 million page impressions and reaches a significant audience attracting over 1 million unique visitors each month.

Advertising on asx.com.au gives you the opportunity to:

  • Reach an active, online, financial decision making audience - Research shows that over half of site users trade more than once every six months.
  • Target a high net value audience - Over one third of users indicated that their household income was over $100,000 pa. This is almost twice that of the general population.
  • Access a geographically broad audience - With users based in all states and a significant number from overseas, advertisers have the ability to reach a broad audience who are accessing the site both at home and work.
  • Segment your offering
    The site caters for general share investors as well as more advanced investors who visit more niche areas of the site. This flexibility allows for tighter targeted communication.

Information sources - Nielsen Netratings Site Census and internal research projects